Mattel Inc

Industry: Recreational Products

Fortune Rank: 387

For the nine months ended 30 September 2005, Mattel Inc's. revenues increased 3% to $3.34B. Net income decreased 52% to $137.9M. Revenues reflect the benefit of changes in currency exchange rates. Net income was offset by decreased gross profit margins, operating income, higher advertising expenses and an increase in interest expenses. The Company designs, manufactures, markets and distributes a variety of family products on worldwide basis.

Mattel, Inc. (Mattel) designs, manufactures and markets a variety of toy products worldwide, through sales to retailers and directly to consumers. Mattel's portfolio of brands and products are grouped in various categories. Mattel Brands includes the Barbie, Other Girl Brands, Wheels and Entertainment brands. Fisher-Price Brands include Core Fisher-Price, Fisher-Price Friends and Power Wheels. American Girl Brands include American Girl Today, The American Girls Collection and Bitty Baby. American Girl Brands products are sold directly to consumers and its children's publications are also sold to certain retailers. Mattel's reportable segments are separately managed business units and are divided on a geographic basis between domestic and international. The Domestic segment is further divided into Mattel Brands US, Fisher-Price Brands US and American Girl Brands.

Mattel Inc

Mattel Inc is a Fortune 500 company. In 2010 Mattel Inc was ranked number 387 on the Fortune 500 list, making it the 387th largest company in the United States when judged by revenue.

Mattel Inc achieved revenue of $5,430.80 million in 2010 and earned a profit of $528.70 million.

Mattel Inc' rank improves

The company ranking improved in 2010, moving up the Fortune 500 list to 387th compared to 415th in 2009. This was based on its 2009 revenue of $5,918 million (a change of 0 million compared to 2010) and profits of $380 million (a change of $149 million compared to 2009).

Another point of view

To many investors, profits are more important than the revenue a company earns. If the Fortune 500 was ranked by profits instead of revenue then Mattel Inc would be ranked 208th rather than 387th due to its profits of $529 in 2010.

Mattel Inc Revenue* Profit* Fortune Ranking

* US$ Million

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