Omnicom Group Inc.
Industry: Advertising
Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries
Business Summary
Omnicom Group Inc. (Omnicom) is a holding company that owns advertising, marketing and corporate communications companies operating in all major markets around the world. The Company's agencies provide a range of services, grouped into four fundamental disciplines: traditional media advertising, customer relationship management, public relations and specialty communications. Services provided by Omnicom include advertising, brand consultancy, crisis communications, custom publishing, database management, digital and interactive marketing, direct marketing, directory advertising, entertainment marketing, environmental design, experiential marketing, field marketing and financial/corporate business-to-business advertising. Traditional media advertising represented about 43%, customer relationship management represented about 34%, public relations represented about 11% and specialty communications represented about 12% of total revenue for the year ended December 31, 2004.
Financial Summary
Omnicom Group Inc. operates advertising agencies that plan, create, produce and place advertising in various media. The Company also offers marketing consultation, market research, sales promotion programs, public relations and other services. For the 6 months ended 6/30/05, revenues rose 8% to $5.02B. Net income rose 10% to $376.3M. Revenues benefitted from foreign exchange impacts. Net income also reflects higher margins.







